Privacy policy

PRIVACY POLICY FOR URBAN TREND LUXURY

Effective Date: 23/05/2025
At URBAN TREND LUXURY, your privacy is a priority. This Privacy Policy explains how we collect,
use, disclose, and safeguard your personal information when you visit our website or engage
with us, in accordance with global data protection standards.


1. Information We Collect

We may collect and process the following types of personal information:

  • Identity Data: Full name, username, or similar identifier
  • Contact Data: Email address, phone number, billing/shipping address
  • Financial Data: Payment card details (processed securely by third-party providers)
  • Transaction Data: Order history, payment confirmations
  • Technical Data: IP address, browser type, time zone, device information
  • Usage Data: How you use our website, products, and services
  • Marketing & Communications Data: Preferences in receiving marketing from us

2. How We Use Your Information

  • We use your information to:
  • Process and deliver your orders
  • Communicate with you about your purchases or inquiries
  • Improve our website, products, and services
  • Detect and prevent fraud or security threats
  • Send promotional content (if you’ve opted in)
  • Comply with legal obligations

3. How We Share Your Information

We do not sell your personal data. We only share it with trusted third parties, including:

  • Payment Processors (e.g., Paystack, Flutterwave)
  • Logistics Providers (e.g., GIG Logistics, DHL)
  • E-commerce Platforms (e.g., Shopify)
  • Marketing & Analytics Services (e.g., Google Analytics, Facebook Pixel)


Each partner is contractually required to protect your data and use it only for the intended
purpose.

4. International Data Transfers

Where data is transferred outside Nigeria or your home country, we ensure adequate
safeguards are in place, such as standard contractual clauses or other lawful mechanisms
under GDPR and NDPR.

5. Data Retention

We retain your personal data only as long as necessary to fulfil the purposes outlined in this
policy, including satisfying any legal, accounting, or reporting requirements.

6. Your Data Protection Rights

You have the right to:

  • Access the personal data we hold about you
  • Request correction of inaccurate or incomplete data
  • Request deletion of your data where applicable
  • Object to processing based on legitimate interests
  • Withdraw consent at any time (for marketing, etc.)
  • Lodge a complaint with a regulatory authority
  • To exercise these rights, email us at contact@urbantrendluxury.com.

7. Security of Your Data


We implement strict physical, electronic, and managerial procedures to protect your personal
data against unauthorized access, disclosure, or misuse. However, no transmission over the
internet is 100% secure.

8. Children’s Privacy


We do not knowingly collect data from children under 13 (or 18 in some jurisdictions). If you
believe your child has provided us personal data, please contact us immediately.

9. Cookies and Tracking Technologies


We use cookies and similar technologies to enhance your browsing experience, analyze traffic,
and deliver personalized ads. You can manage cookies through your browser settings.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page
with a revised effective date. We encourage you to review it periodically.

11. GDPR

By using our website, you (the visitor) agree to allow third parties to process your IP address, in order to determine your location for the purpose of currency conversion. You also agree to have that currency stored in a session cookie in your browser (a temporary cookie which gets automatically removed when you close your browser). We do this in order for the selected currency to remain selected and consistent when browsing our website so that the prices can convert to your (the visitor) local currency.

12. Contact Us

If you have questions about this policy or your personal data, contact:


URBAN TREND LUXURY
Email: contact@urbantrendluxury.com
Phone: +234 810 561 3800
Address: 5, Chris Madueke Drive, Lekki Phase 1, Lagos, Nigeria.